advertising campaign — A coordinated series of advertisement messages that share a single idea and theme to promote a product or service
Part of speech: NOUN
Definition: A coordinated series of advertisement messages that share a single idea and theme to promote a product or service
Pronunciation (IPA): /ˈædvərˌtaɪzɪŋ kæmˈpeɪn/
Example Sentences
- The company's advertising campaign featuring dancing cats went viral, but nobody remembered what they were selling
- Our advertising campaign targets millennials through social media platforms and influencer partnerships
- The failed advertising campaign cost them millions and made their CEO's hair turn gray overnight
advertising campaign
NOUN[/ˈædvərˌtaɪzɪŋ kæmˈpeɪn/]
A coordinated series of advertisement messages that share a single idea and theme to promote a product or service
The team launches a citywide advertising campaign with billboards, buses, and bright posters everywhere.
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🎤Pronunciation
🌳Etymology
Origin
Advertising derives from Latin advertere (to turn toward, to direct attention), combining ad- (toward) and vertere (to turn). Campaign originates from Latin campus (field), initially a military term for field operations that was later adopted in marketing to describe organized promotional efforts.
Breakdown
advertise (ad- 'toward' + vertere 'turn') + -ing (present participle) + campaign (from Latin campus 'field', originally military operations conducted in open terrain).
🎵Rhyme
🔗Collocations
📝Examples
“The company's advertising campaign featuring dancing cats went viral, but nobody remembered what they were selling”
“Our advertising campaign targets millennials through social media platforms and influencer partnerships”
“The failed advertising campaign cost them millions and made their CEO's hair turn gray overnight”
📚Related Words
Synonyms
Antonyms
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