personalization — the process of designing or producing something to meet a specific individual's needs or preferences
Part of speech: NOUN
Definition: the process of designing or producing something to meet a specific individual's needs or preferences
Pronunciation (IPA): /pərˌsoʊnələˈzeɪʃən/
Example Sentences
- My phone case has so much personalization it basically has its own personality now.
- Netflix's personalization algorithm knows me better than my own mother does.
- The website offers personalization features so users can customize their profiles.
personalization
NOUN[/pərˌsoʊnələˈzeɪʃən/]
the process of designing or producing something to meet a specific individual's needs or preferences

She adds personalization to the mug — his name, his favorite color, his dog's face.

PERSON (one individual) + IZATION (making into) — by turning an ordinary notebook into an item made solely for one PERSON, the stationer completed its personalization.

Guided by playful imagination and turning the sketch into a physical creation, the architect finished the studio's personalization.
Got the picture? Now let's practice.
🎤Pronunciation
🌳Etymology
Origin
Personalization derives from Latin persona, originally meaning 'mask' or 'character,' which evolved to denote 'individual' or 'person.' The modern English term combines the adjective personal with the verb-forming suffix -ize (meaning 'to make' or 'to cause to become') and the noun-forming suffix -ation (indicating a process or result), creating a word that literally means 'the process of making something personal or individual.'
Breakdown
person- (individual, from Latin persona meaning mask or character) + -al (adjective-forming suffix) + -ize (verb-forming suffix meaning 'to make or cause to become') + -ation (noun-forming suffix indicating a process or result).
🎵Rhyme
🔗Collocations
📝Examples
“My phone case has so much personalization it basically has its own personality now.”
“Netflix's personalization algorithm knows me better than my own mother does.”
“The website offers personalization features so users can customize their profiles.”
“Personalization in education helps students learn at their own pace.”
📚Related Words
Want to master 27,000+ words?
Sign up free for flashcards & quizzes.