prime time — the time during the evening when the largest number of people are watching television
Part of speech: NOUN
Definition: the time during the evening when the largest number of people are watching television
Pronunciation (IPA): /ˈpraɪm taɪm/
Example Sentences
- My mom refuses to answer phone calls during prime time because she's busy watching her favorite soap opera.
- The company decided to launch their ad campaign during prime time to maximize exposure.
- For pizza delivery drivers, prime time is definitely Friday night when everyone's too lazy to cook.
prime time
NOUN[/ˈpraɪm taɪm/]
the time during the evening when the largest number of people are watching television
the time during the evening when the largest number of people are watching television
It's climb time for the mime, prime time for the home!
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🎤Pronunciation
🌳Etymology
Origin
Prime time emerged in the 1960s television broadcasting industry as a compound term denoting the hours of peak viewership when the largest audience tunes in. The phrase combines 'prime' (meaning best or highest quality) with 'time' to describe the most valuable broadcasting slot for networks and advertisers.
Breakdown
prime (from Latin primus, meaning 'first' or 'chief') + time (from Old English tima, meaning 'period' or 'season'). Together they form a compound noun referring to the television broadcasting hours with the largest audience.
🎵Rhyme
🔗Collocations
📝Examples
“My mom refuses to answer phone calls during prime time because she's busy watching her favorite soap opera.”
“The company decided to launch their ad campaign during prime time to maximize exposure.”
“For pizza delivery drivers, prime time is definitely Friday night when everyone's too lazy to cook.”
“Prime time shows typically have higher production budgets and celebrity actors.”
📚Related Words
Synonyms
Antonyms
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